Many people used to inquire us about the best digital marketing course in Delhi, and how important is SEO for their own website? And our answer is – it’s very important!
It doesn’t matter the size of your website is small or tiny, medium, or large, every business needs SEO.
Search engine optimization can bring in hundreds and thousands of organic traffic without any paid to your website by improving your visibility on search engines.
But the landscape of SEO of your website is evolving and constantly shifting. That’s why it can be tricky and ordinary to see what strategies to use for your site and increase your rankings in this way. This is the place where you can learn from SEO stats.
In this article, we will share 10 powerful SEO statistics to spice up your rankings. Using these easy-to-know facts and figures, you choose SEO tricks to use for your website. But you can also look up the best digital marketing course in Dwarka to learn more about SEO and how you can better rank your website.
All-Purpose Organic Traffic and SEO Statistics
The Digital Marketing course in Delhi will throw things off with some basic stats about search engine optimization (SEO). To give you an idea and knowledge about how powerful is SEO, then you should know that search is the number 1 (one) source of traffic for any website.
A study by BrightEdge analyzed many websites and showed that 51.5% of the traffic for B2B and B2C sites is driven by organic search. While paid brings in 10.5% traffic and social generates only 5.5% traffic.
These SEO statistics show the importance of search and why it should be a neighborhood of your marketing strategy.
In 2019, Google dominated (remove) the desktop search traffic with 75.35%. It’s followed by Bing (9.96%), Baidu (9.35%), Yahoo (2.67%), and Yandex (1.18%), making up the top 5 search engines.
Google Search Statistics
Did you recognize (analyze) that there are over 5.15 billion searches made on Google each day? That’s almost 2.45 trillion searches in 2019 alone. This means that Google processes 79,457 searches every second.
In terms of market share, Google dominates the program industry. In 2019, 92.72% of search queries were done through Google, which means 9 out of 10 people used Google to lookup queries.
According to HubSpot, companies that publish blogs get 55.1% more traffic and have 434% more pages indexed by search engines. This shows that manufacturing content and publishing blogs will provide aid in ranking in Google.
Other ranking factors include the use of HTTPS. 50.1% of the websites that rank on the primary page have HTTPS encryption. So if your site isn’t HTTPS yet, then you ought to add SSL certificates and have a far better chance of ranking on the primary page.
SEO Statistics to Get the First Page on SERPs
As you can see from the SEO statistics, ranking on the no.1 page of any search engine should be your ultimate goal.
That’s because 75.2% of the people don’t scroll beyond the primary page of search results. Ranking no.1 not only brings more traffic, but you also get more sales and conversions.
A page in google ranking on the primary position gets 30.1% of all the clicks. The top 5 search results on Google account for 67.2% of the total clicks.
And if you’re seeking to get high-quality backlinks for your website, then higher rankings can provide aid. In fact, pages on the amount 1 spot on SERPs get 5.2% to 14.7% more backlinks from new websites.
Mobile SEO Statistics
Mobile is now a crucial part of program optimization. That is due to search engines like Google has gone mobile-first index.
The high number of tourists from mobile is not any surprise as there are 4.32 billion internet users around the world and three .7 billion of them are from mobile.
There’s also a transfer within the number of clicks on mobile compared to desktop performance. The first organic result would get 27.8% of clicks on mobile, while an equivalent first result on the desktop would get 19.3%.
Voice Search SEO Statistics
Voice search in search engines is on the rise and is becoming an important part of search rankings for a website. And with the performance of voice assistants like Siri, Google Assistant, and Alexa, it’s easier than ever to use voice search to seem up things.
However, the answering capabilities through voice search are predicted to enhance, so you’ve got to form sure that your website and pages are optimized.
Another interesting SEO statistic you might want to consider is that 40.8% of voice search answers are taken from featured snippets.
Video SEO Stats
If you’re looking to spice up your program rankings, then you’ll try creating videos. They’re a crucial content type that appears on SERPs alongside featured snippets and knowledge panels.
Videos assist you to get more backlinks for your webpage, which is sweet for SEO and improving your search position. They’re also an excellent option if you’re thinking of repurposing your content.
By converting blogs into videos can provide you a replacement source for driving traffic, as videos can boost your organic traffic by 158.0%.
Local SEO Statistics
When it involves SEO, another important factor you can’t ignore is optimizing your site for local searches. Consistent with Google, 30.1% of mobile searches are associated with the location.
So, 78.2% of the people look for something nearby on their smartphones then visits a store within each day. And 28.0% of those searches for something nearby find you during purchase.
Another reason why you ought to specialize in local SEO is 46.0% of searches on Google are for local services and businesses.
Using these SEO stats, you’ll use different strategies for your website and increase your organic traffic.
These all stats of about ranking in top in Google might surprise you.
90.64% of pages get no organic search traffic from Google to their website.
The top-ranking page gets the foremost search traffic only 49% of the time.
Only 5.7% of pages will rank within the top 10 search results within a year of publication.
25.02% of top-ranking pages don’t have a Meta description to show.
40.61% of pages have Meta descriptions that truncate. Google search engine shows Meta descriptions in search results only 37.21% of the time of the website. That rises to 40.35% for fat-head keywords and drops to 34.37% for long-tails.
The average top-ranking page also ranks within the top 10 search results for nearly 1,000 other relevant keywords.
The average page within the top 10 is 2+ years old.
Google says that backlinks are one of their top three ranking factors. inspect these link-related stats.
66.31% of pages haven’t any backlinks.
Most highest-ranking pages get ‘preferred’ backlinks from new websites at a pace of +5.0%-14.51% per month.
Mostly speaking, the more backlinks a page has the more organic traffic it gets from the Google search engine.
The median cost of shopping for a link is $361.43.
The median cost of publishing a paid guest post is $77.81.
73.60% of domains have reciprocal links, meaning that a number of the sites they link to also link to them.
43.70% of the top-ranking pages have some reciprocal links.
Most SEO campaigns begin with keyword research. Here are some of the stats about how people are searching on Google search engine.
92.41% of keywords get ten monthly searches or fewer in Google.
70.88% of keywords with quite 10,000 monthly searches contain just one or two words.
13.52% of keywords with ten searches per month or fewer contain just one or two words.
Around 8.0% of search queries are phrased as questions in Google.
0.17% of the foremost popular keywords are liable for 60.68% of all searches.